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Nations Largest Publisher of Game-Day Magazines Teams up with Local Technology Firm
Posted: 11/7/2002
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| Posted By: |
XL Technologies, LLC |
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Contact: |
Robert Dodd |
| Phone: |
(941)343-9336 |
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Email: |
rdodd@xltech.net |
For Immediate Release: ATTN: Editor
Sarasota, FL -Thursday, November 07, 2002, PSP Sports, the Nations largest publisher of game-day magazines for the NFL, MLB, NHL, MLS, NBA and for over 350 college teams uses XL Technologies proprietary eCampaignPro marketing software to launch its new Golf Division
"PSP Sports is a major power-house in the publishing, advertising and sports marketing industry. We are thrilled that they selected XL Technologies and our eCampaignPro technology to introduce its new Golf Division to a national audience," says Robert Dodd, CEO of XL Technologies, LLC.
eCampaignPro has an easy-to-use and intuitive user interface that allows even the most non-technical business owner or marketing professional can take control over their email campaigns. The tool is so easy and fast that business owners and marketing professionals can now use email to implement a wider range of one-to-one marketing programs - from newsletters to event invitations to special offers and product promotions. These campaigns can be created and scheduled ahead of time - with real-time reporting on the success of the campaign continually updated online within minutes. e-Campaigns delivers an uncomplicated, yet effective, means for business to attract and retain customers. With e-Campaigns, marketers and business owners can spend more time on strategy and less on execution.
"We purposely developed this program to allow companies the ability to develop and manage a campaign internally. Or, if they prefer, a client can work directly with our staff to design and implement a custom email marketing campaign for them. The decision is totally up to the client," says Dodd.
Since the preliminary introduction just a couple of months ago, the company reports an overwhelmingly positive response from small businesses to major corporations that have and are using eCampaignPro. "The typical cost of a campaign varies based on the number of recipients you are sending to however, If you wanted to reach the same number of people using direct mail, it would cost a company thousands of dollars and not provide the immediate or confirmed results tracking that our program offers. It makes email marketing a no-brainer!" says Dodd.
PSP Sports is headquartered in New York, NY and has regional offices located throughout the U.S. Recognized as the nations largest publisher of game-day magazines for teams in the NFL, MLB, NHL, MLS, NBA and for over 350 College teams, PSP also publishes the College Tailgate Guide and MPH Racing Tailgate Guide.
XL Technologies, LLC is headquartered in Sarasota, FL and is a leading provider of web-based applications, advanced website designs, ecommerce solutions and the proprietary software solutions. For an online demonstration of eCampaignPro, visit www.ecampaignspro.com. For additional information regarding XL Technologies, visit the companies website at www.xltech.net or contact Robert Dodd, CEO direct at rdodd@xltech.net or (941) 343-9336, ext. 14.
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