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iBAHN Launches Internet Business Model
Posted: 3/23/2006
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iBAHN LAUNCHES INNOVATIVE BUSINESS MODEL FOR HOTELIERS Speed Solution provides lowest cost model for “free to guest” hoteliers
SALT LAKE CITY, Utah - iBAHN, the leading worldwide provider of secure broadband services for hotels and meeting places announces the commercial launch of iBAHN Speed Solution across North America. iBAHN Speed Solution is the lowest cost broadband service model available to hoteliers offering High Speed Internet Access (HSIA) “free to guests.” And iBAHN Speed Solution provides the hotel with ongoing Internet service and support for free.
Guests then have the option to use premium HSIA for a daily or weekly charge, or use basic high-speed Internet connection for free. The basic Internet service meets all major brand standards for connectivity speeds, and is ideal for light email and web browsing, while the premium Internet service is designed for corporate travelers, downloading video and music, and online gaming, which require bandwidth-intensive, high-speed Internet connections.
"The iBAHN Speed Solution improves my bottom line and increases guest satisfaction by offering my guests a choice," said Mike Uwe Dickersbach, CHTP, MCP, Director of Information Systems & Technology, Thayer Lodging Group.
iBAHN has conducted end user surveys since late 2003, and more than 80% of the 144,000 respondents to date have indicated connection speed is their number one requirement for hotel broadband. Additionally, of 2005 survey respondents, 13% of users planned to download video files while traveling (an increase of 11% since 2004) and 42% planned to download audio files (an increase of 16% over 2004).
Hotels must provide ever-increasing amounts of bandwidth to their guests to satisfy their need for speed, and these increasing costs go directly to the bottom line. iBAHN is the only hospitality broadband service provider able to manage and deliver different speeds of bandwidth to each guest at the hotel, while simultaneously reducing hoteliers’ cost for the service. iBAHN Speed Solution enables hoteliers to provide high-speed broadband services to their hotels for the cost of an Internet circuit.
“iBAHN Speed Solution is ideal for ‘free to guest’ properties who must juggle the cost of offering HSIA with their bottom line results” said Larry Dustin, President of iBAHN North America. “iBAHN Speed Solution enables hoteliers to cost-effectively manage guests’ ever-increasing needs for bandwidth.”
"With the Speed Solution I can provide free Internet access to my guests and eliminate my HSIA operating expenses. It is free HSIA for hoteliers," adds Thayer Lodging Group’s Uwe Dickersbach.
iBAHN Speed Solution has been through extensive testing and end user and hotelier satisfaction with the options presented has been very positive. Further information on iBAHN Speed Solution can be obtained by calling (800) 848-8168 ext. 2088 or by sending an email to speed@ibahn.com.
About iBAHN iBAHN provides secure, reliable broadband services for travelers and groups at hotels and conference centers worldwide. Monthly, more than one million business travelers around the world use iBAHN’s secure broadband services. iBAHN provides service to over 2,000 hotels and meeting and conference venues in 18 countries around the globe. More information on iBAHN’s broadband technology services can be found at www.ibahn.com.
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More information:
Heather Keroes, YPB&R Public Relations, 407-875-1111, Heather_Keroes@ypbr.com Wendy Kelley, VP Marketing, iBAHN, 801-563-2107, WKelley@ibahn.com
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